Project Overviews

From 2018 to 2019, I served as the Social Media Manager for Players’ Lounge in Albany, New York. My primary role was managing their social media accounts and developing content strategies to help them become a leader in the online gaming competition space.

My approach focused on creating high-value content that directly contributed to business growth. A key initiative was launching a new YouTube channel, where I produced tutorial-style videos designed to drive user conversions. This content was carefully optimized for affiliate signups, a strategy that proved highly effective and resulted in generating thousands of paying users for the platform.